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Saturday, February 23, 2019

Histroy of Indian Tea Essay

teatimetime was first introduced into India by the British, in an attempt to break the Chinese monopoly on tea.1 The British, using Chinese seeds, plus Chinese seeding and cultivating techniques, launched a tea industry by offering drink down in Assam to any(prenominal) European who agreed to cultivate tea for export.1 afternoon tea was originally entirely consumed by Anglicized Indians, and it was not until the 1950s that tea grew widely popular in India through a successful advertising campaign by the India tea leaf age.2 Prior to the British, the plant may have been used for medicinal purposes. almost cite the Sanjeevani tea plant first recorded reference of tea use in India. However, studies have shown that Sanjeevani plant was likely a plant unrelated to the tea plant (Camellia sinensis) and more likely refers to either genus Selaginella bryopteris or Desmotrichum fimbriatum.3In the early 1820s, the British East India Company began big production of tea in Assam, Indi a, of a tea variety traditionally brewed by the Singpho tribe. In 1826, the British East India Company took over the neighborhood from the Ahom kings through the Yandaboo Treaty. In 1837, the first English tea garden was open at Chabua in Upper Assam in 1840, the Assam Tea Company began the commercial message production of tea in the sphere, run by indentured servitude of the go alongical anesthetic inhabitants. Beginning in the 1850s, the tea industry rapidly expanded, consuming grand tracts of land for tea plantations. By the turn of the ascorbic acid, Assam became the leading tea producing region in the world.4Writing in The Cambridge World History of Food, Weisburger & arriver writeThe tea cultivation begun there India in the nineteenth century by the British, however, has accelerated to the point that today India is listed as the worlds leading producer, its 715,000 tons well ahead of mainland Chinas 540,000 tons, and of course, the teas of Assam, Ceylon (from the islan d farming known as Sri Lanka), and Darjeeling are world famous. However, because Indians average half a cup daily on per capita basis, fully 70 percent of Indias immense crop is consumed locally. Modern tea production in IndiaIndia was the top producer of tea for nearly a century, but recently China has overtaken India as the top tea producer due to increased land availability. Indian tea companies have acquired a number of iconic unknown tea enterprises including British brands Tetley and Typhoo. India is also the worlds largest tea-drinking nation. However, the per capita consumption of tea in India remains a modest 750 grams per person every family due to the large population base and high chhass(A milk product) consumption. of late the consumption of Green tea has seen a great growth potency in India. The market is growing by over 50% y-o-y5 and is expect to reach a size of INR 6000 crore form its current size in year 2013 of approx. INR 1500 crore.This is primarily driven by the increasing disposable income of spunk class Indian, who are willing to spend more money on their personal health and well being. The major tea-producing states in India are Assam, atomic number 74 Bengal, Tamil Nadu, Kerala, Tripura, Arunachal Pradesh, Himachal Pradesh, Karnataka, Sikkim, Nagaland, Uttarakhand, Manipur, Mizoram, Meghalaya, Bihar, Orissa. Government and the Indian tea industryThe Indian tea industry as the second largest employer in the country has enjoyed the attention of the Indian giving medication. When export sales went down, the government has been sympathetic to the demand of the industry and its cultivators. It has passed resolutions financial support the industry domestically and has also lobbied extensively with organizations like the WTO internationally.The Indian presidency along with the European Union and six other countries (Brazil, Chile, Japan, South Korea and Mexico) filed a complaint with the WTO against the Byrd Amendment which was for mally known as the Continued Dumping and reward Off crash Act of 2000 legislated by the US. The essence of this act was that non-US firms which sell below cost price in the US could be fined and the money presumptuousness to the US companies who made the complaint in the first place. The act adversely affected the commodities business of the complainant states and has since been repealed after WTO ruled the act to be illegal.Furthermore, the Indian government took cognizance of the changed tea and coffee market and set up an Inter-Ministerial Committee (IMC) to look into their problems in late 2003. The IMC has recommended that the government parting the financial burden of plantation industry on account of public assistance measures envisaged for plantation workers mandated under the Plantation Labour Act 1951. Moreover, IMC has recommended to introduce sum so that the agricultural income tax levied by the state governments can be slashed and the tea industry be made competit ive. It has recommended that sick or bankrupt plantation estates should be provided with analogous level of relaxation for in addition placed enterprises/estates as are available to industries referred to BIFR.A Special Tea Term Loan (STTL) for the tea sector was announced by the Indian government in 2004. It envisaged restructuring of irregular portions of the outstanding term/working crown loans in the tea sector with repayment over five to seven-spot years and a moratorium of one year, which was to be on a deterrent example to case basis for large growers. The STTL also provides for working capital up to Rs. 2 lakhs at a rate not exceeding 9% to small growers.In addition to these measures, the Tea Board plans to launch a new marketing initiative, which will include foray into new markets such as Iran, Pakistan, Vietnam and Egypt. It also plans to renew its efforts in traditional markets like Russia, the UK, Iraq and UAE. famous is its intent to double tea exports to Pakistan within a year.Assam Orthodox Tea is set to receive the Geographical Indications (GI) exclusivity. A GI stamp identifies a certain product as emanating from the territory of a WTO member or region or locality in that territory, where a given quality, genius or other characteristic of the good is essentially attributable to its geographic origin.The Cabinet Committee on Economic Affairs set up the Special Purpose Tea Fund (SPTF) under the tea Board on December 29, 2006. The aim is to fund replantation and rejuvenation (R&R) programme. In the selfsame(prenominal) year, Tata Tea entered into an agreement to take over Jemca, which controls a 26 percent market share in the Czech Republic.The CCEA gave its approval for pegging the subsidy at 25 per cent and adoption of a funding pattern of 25 per cent promoters contribution, 25 per cent subsidy from the government and 50 per cent loan from the SPTF. Banks have also been instructed to increase the alter period to over 13 years.

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